Pardon the pun, but Beazer Homes’ popular neighborhood just north of Jedburg is now in the land of Lincoln.
Not Illinois, at least in this case. It’s Dorchester County. Lincoln is the title of the builder’s newly opened sales model in Drakesborough, near the intersection of Orangeburg Road and U.S. Highway 78.
The new floor plan, plotted just for the neighborhood with craftsman design, sharp looks and bargain prices, is a departure from existing plans.
It also marks a rebirth of sorts for the 150-home neighborhood.
Over the past eight months, Drakesborough was in a bit of a marketing lull as Beazer cleared land and otherwise prepared for a new section of the subdivision, says Terri Hartig, new home counselor. The neighborhood eventually will have 413 homes.
In recent months, Beazer started moving again on promotions. It launched pre-sales and prepared to construct and sell models of its new Lincoln plan and six tweaked designs. They are the Calhoun, Franklin, Carver, Madison, Washington and McKinley.
Homes are priced from $121,990 to $170,990 and sized 1,314-2,839 square feet. A half dozen of the models are two levels while the Calhoun floor plan is one story with the option of a second floor bonus room.
“Basically, we are in phase four right now,” Hartig says. “We decided to redesign the floor plans.” The Lincoln sales model replaces an earlier version of the Madison and is right across the street. “We’re showing it off,” she says.
Along with its craftsman looks — widening columns, peaked awnings over doors and stone exterior accents — the three-bedroom Lincoln shows off alluring interior features such as a second floor loft (which, optionally, can be restyled as two additional bedrooms).
Beazer introduced the new styles as a result of buyer preferences and to save purchasers on power costs. “We are all Energy Star-certified,” she says.
New offerings with the Drakesborough houses include nine-foot ceilings on the first floor to open up the kitchen for larger 42-inch cabinets. Granite countertops also are available.
Elsewhere, the builder listened to customers by installing washer-dryer connections on the top level in cases when all the bedrooms are upstairs, Hartig says.
With modest base prices, the homes tend to include extras and options. “Definitely a lot of our buyers upgrade cabinets, hardwood flooring,” she says.
But the builder doesn’t skimp on standard designs. “We try to give as much as possible (in terms of space and everyday features),” she says.
Hartig is coming full circle to sell homes at Drakesborough. She was the new home counselor when the community opened in 2008. After stints in a few other Beazer communities, she returned to her stomping grounds earlier this month.
When Drakesborough opened four years ago, it was a starter-home neighborhood specializing in the company’s American Dream home series, Hartig says. Over time, shoppers came to see that the neighborhood is one of the more economical in terms of price per square foot. Customers today include retirees and buyers on their second or third homes, she says.
The new phase is toward the northern side of Drakesborough. At least 30 or so homes are planned there along Wild Goose Trail and Rising Mist Drive. Hartig says Beazer has closed on four houses this year in its initial sales of newly styled homes.
Meanwhile, a speculative home is being constructed behind the former sales model. “It will be (completed) very soon,” she says. “We are very excited to show off new designs.”
To reach Drakesborough from downtown Charleston, head west on Interstate 26 to exit 194. Take the exit and bear left on Jedburg Road. Proceed less than a mile and make a right on Dawson Branch Road. Go a little more than two miles to U.S. Highway 78. Cross over Highway 78 and Drakesborough is on the right.
Location: Dorchester County
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