That thundering roar near the new Boeing plant Sunday is not a Dreamliner taking off.
It's the sound of nearly 1,000 bikers making the holidays brighter for Lowcountry children.
Sunday is the 15th annual Marine Corps Reserve Law Rider Toy Ride for Low Country Children, a 50-mile charity motorcycle ride that begins and ends at the North Charleston Coliseum's "E" parking lot.
"The route is always similar," said ride spokeswoman Kathey Brennan. "But sometimes if there's something new, they want to do that. Like the year the Ravenel Bridge opened, they wanted to go over that. This year, they wanted to drive by the Boeing place and show off our brand-new plant."
The ride is a family event, she said. It kicks off with a Marine Corps color guard and ends with a festive gathering that includes lunch.
"One thing that's great is that the police block off the route," Brennan said. "So if we put our feet on the ground at all, it's surprising."
Spectators also line up along the route, she said.
"It's an amazing thing to see," she said. "It takes about 15 or 20 minutes to drive by."
The ride usually collects about 1,000 toys and at least $3,000 for the local Toys for Tots program.
What: 15th annual Marine Corps Reserve Law Rider Toy Ride for Low Country Children.
Where: North Charleston Coliseum Lot 'E.'
When: Registration begins at 9 a.m. Sunday; the ride leaves at 11 a.m.
Cost: $20 or a new, unwrapped toy per rider; $10 or a new, unwrapped toy per passenger.
Details: Breakfast will be sold. Lunch is provided. Event includes music and vendors.
Reach Brenda Rindge at 937-5713 or on Facebook.