MYRTLE BEACH — Myrtle Beach-based Crazy Mason Milkshake Bar plans to move its flagship store inside a vacant space next to Coastal Grand Mall that formerly housed a Sticky Fingers Ribhouse.
The dessert bar’s owners recently announced they are moving into the free-standing building, located at 2461 Coastal Grand Circle, by next March and closing the original location inside 810 Billiards at Market Common which opened in June 2020.
“While growing pains are never pleasant, we have outgrown the original kiosk space we started in and our future no longer fits in that 400 sq. foot space,” the owners said in a statement. “Although we are grateful for the opportunity we had to get started, it is time to move on to better and that means an environment better suited for our brand while keeping our staff and patrons happy and safe.
“The Crazy Mason is more than just crazy milkshakes and this new location gives us room to be what we always dreamed it would be, the ultimate dessert destination.”
Founded by Bo and Sherri Steele, the mom-and-pop dessert store has expanded across the state since the original Myrtle Beach location opened two years ago, with locations now in North Myrtle Beach, Greenville and Mount Pleasant. Additionally, the chain has recently branched out into other states, with stores in Gatlinburg, Tenn., Lynchburg, Va., Baltimore, Md., and future planned spots in Charlotte and Wilmington, N.C.
Crazy Mason’s menu features multiple desserts served in cups, between chocolate chip cookies or in the store’s signature Crazy Mason jars. The company is known for locally grown produce and toppings sourced from partnerships with local bakeries and businesses.
The owners said the new Myrtle Beach corporate store will allow them to expand from the current smaller footprint at Market Common, with future offerings including cakes, cakes by the slice and ice cream cakes made in house.
“There will be even more unique mocktail drinks, smoothies, flavors of ice cream, waffles and even healthier dessert options,” the Steeles said. “It will offer a different unique experience to table service and ordering, outside seating along with to-go and order ahead.”