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Surfside Beach pier to get local ice cream staple; New Carolina Forest-area business

Surfside Beach Pier

The under-construction Surfside Beach Pier on Nov. 18. Richard Caines/Staff

SURFSIDE BEACH — Surfside Beach officials recently announced a long-time Grand Strand ice cream staple will open a location on the under-construction town’s pier slated to open sometime next spring.

The owners of Painter’s Homemade Ice Cream in Murrells Inlet and the south strand town finalized a 10-year agreement at the beginning of November. The financial terms of the lease were not disclosed.

“We hope that Painter’s at the Pier will be a staple of the local community and an active part of continuing our area’s growth as the premier beach destination for decades to come,” stated the business owners in a recent Facebook post.

Originally, Painter’s Homemade Ice Cream started in North Myrtle Beach in 1952. Their ice cream has been featured nationally in magazines, books and on television.

The north strand location, still in operation, and the current Murrells Inlet spot, located at 2115 U.S. 17 Business, have different owners.

Painter’s Homemade Ice Cream is the second business so far that has been named for the upcoming pier. The Surf Diner restaurant, which operated for years at the old pier, is also expected to return to its former oceanfront spot.

Construction continues on the Surfside Beach Pier, six years after it was all but destroyed by Hurricane Matthew.

When finished, it will be the only oceanfront concrete pier in South Carolina — previously it was made with wood. It will also be approximately the same length as the old one, 800 feet, but will be nine feet taller at 25 feet.

The Federal Emergency Management Agency provided $9.5 million for the more than $18 million project, with the town covering the rest of the cost.

Sweet tooth

A national dessert chain recently opened a franchise off of International Drive near Carolina Forest.

The Peach Cobbler Factory, located at 223 Fresh Drive Unit D in the Lowes Foods shopping center, features twelve flavors of peach cobbler and banana pudding as well as six styles of cinnamon rolls.

Some of the cobbler flavors, according to the chain’s website, include peach, blackberry, cherry, caramel apple, sweet potato pecan, mango peach and honey apple. Some of the pudding options include banana, red velvet, Butterfinger, Oreo, Nutella, and peanut butter and jelly.

Among beverage choices are the company’s sweet peachy tea, cold rush coffee, milk and bottled water.

Founded in 2013 in Nashville, Tenn., the Carolina Forest franchise is the chain’s first expansion into the Grand Strand market.

Operating hours are noon to 9 p.m. Sunday through Thursday and noon to 10 p.m. on Friday and Saturday.

Earning rewards 

Greg Norman Australian Grille, located at Barefoot Landing in North Myrtle Beach, recently started a guest loyalty program for repeat customers.

Norman, an entrepreneur and retired professional golfer, opened the restaurant in 1999.

Under the free rewards program, diners earn points for each dollar spent on food and non-alcoholic drinks. Those who join receive 50 points automatically after signing up.

The restaurant said accumulating 500 points results in a $100 off reward. Guests can redeem up to $100 in reward dollars per visit.

Members can also earn double points during specific times of the year, as well as receive news about special events and promotions before the general public.

To learn more visit gregnormanaustraliangrille.com/rewards.

Have any Myrtle Beach/Georgetown business news to share? Reach Richard Caines at rcaines@postandcourier.com.

Get all the latest updates on the Myrtle Beach area real estate market, business openings and closings, exclusive development news and more in your inbox each week.


Follow Richard Caines on Twitter at @rickcaines

Richard Caines is a business reporter for The Post & Courier - Myrtle Beach/Georgetown Times. He is a graduate of the Walter Cronkite School of Journalism at Arizona State University.

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