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Citadel Brands begins operations after having a soft opening

Citadel Brands operations

Citadel Brands, one of the newest industries in Williamsburg County has begun operations after having a soft opening.

The warehouse located on U.S. 52 has begun shipping product after supply chain issues and delays in shutting down operations in Charlotte extended the date of the grand opening.

“Anytime you're starting, or you moving a business I'm finding out is really, you don't have a hard stop, and a strong go,” Citadel Brands COO Greg Brown said.

The building that Citadel Brands is in is mostly being used as a distribution center. Brown has inventory coming in before it is loaded on to trucks to send out to customers. Brown said that they ship out about $1M worth of product, but that profits are nowhere near that figure.

Brown said that everyone, including the larger companies he competes against like Fruit of the Loom and Champion, have had costs rise. As a result, Brown decided to stock up on his inventory in hopes that during the busy season, he will not have to worry about more supply chain issues.

“We're are we're in a great position going into the busy season,” Brown said.

For Brown, every day is a reminder of what it is like to come home.

Brown, a Kingstree native and graduate of Williamsburg Academy, said that it brings a smile to his face knowing he is operating a business in his hometown.

“It’s amazing how many people reach out to you,” Brown said. “People that I haven’t seen in 30-40 years are reaching out to me to see what they can do.”

In addition to seeing how people can help out his business monetarily, people are also helping out Brown in ways that can’t be given a value.

“I've had people bring by lunches, barbecues, just be very welcoming,” Brown said. “That’s very much good for the heart. And I don't mean just for my heart, it's good for the heart of the company, because it has a wonderful appeal.”

Brown plans to have a formal grand opening in the fall.

You can follow Brandon on twitter @brandon__alter for latest updates. You can reach him by email him at 

Brandon Alter covers the town of Kingstree and Williamsburg County for The Kingstree News. He is from the suburbs of Washington, D.C. He graduated from the University of South Carolina's school of Journalism and Mass Communications in May 2021.