Waterloo Estates showcases a still pond near its gated-at-night entrance. Enormous oak trees flank the sales model, and there are wetland views on both sides of the community’s main drag.
Except for the off-chance of revamping an old barn as a clubhouse, the builder intends to forego amenities.
“We thought about it,” says Lee Miller, director of marketing with Crescent Homes. Top brass eventually decided against community perks such as a swimming pool, realizing “how beautiful this neighborhood (is). We didn’t want to commercialize it,” she says.
Charleston-based Crescent Homes held its first weekend of on-site marketing at Waterloo Estates last week, having completed the 3,040-square-foot Lincoln design as the neighborhood’s model home this winter. The builder recently freed up 26 lots for construction, with two speculative homes being built and nine properties under contract. The first sale closing will be “relatively soon,” Miller says.
Crescent Homes expects to build about 100 houses all told in the Johns Island village.
The builder set prices for new homes at $329,990-$439,990. Buyers can choose from 15 separate floor plans 2,016-3,722 square feet and from two to five exterior styles per model. There are six models in the Indigo series — the Maitland, Drake, Stono, Habersham 2014, Wentworth and Savannah; and nine in the Palmetto series — the Fenwick, Delaware, Mannington, Cassidy with game room, Franklin, Kerrington with game room, Lincoln, Carlyle and Hamilton. Two plans are ranch style. Features range from three bedrooms and two baths to six bedrooms and four baths.
Depending on the design, extras can include a bonus room or a game room. Home lots stand at 1/2 acre to 2 acres.
Woods, marsh and green space are “what we are kind of known for around here, instead of clear cut,” Miller says.
Three lots including the sales model property are a short distance inside the brick marker for Waterloo Estates off River Road. All of the remaining home sites are close to a mile within the community on the main Olivia Marie Lane and side streets.
Miller, who doubles as an interior designer, says the community blends suburban- and country-style living. That should attract buyers, “especially people who gravitate to large lots, but still want to be close to Charleston.” The community sits 15 minutes from downtown and no more than 20 minutes from Kiawah and Seabrook islands.
Home shoppers include young professional couples as well as retirees downsizing from large square footage homes, Miller says.
The Lincoln model, which comes with a master suite downstairs, features wainscoting in the dining room (converted for now into a sales office) and an oversized wall-length shower in the master bath with a seat and two rain spigots. Both floors feature engineered floors and the five bedrooms all include walk-in closets. There are three full baths and a powder room. The entrance sports a front deck and the second floor features a balcony off one of the bedrooms. Complete with fireplace, the living room opens to a screened-in porch, which connects to a side patio with fire pit.
“We were amazed how it turned out,” Miller says of the model. She’s every bit as excited about the community as a whole. “This is the first neighborhood to have (giving me) an emotional reaction,” Miller says.
Waterloo Estates stands out as just one aspect of Crescent Homes’ growth in the Charleston area. The company started a “build on your lot” program that combines aspects of custom-home construction and scattered sites to raise homes.
Crescent Homes also selected Mount Pleasant for an area design center, expected to be open near Dunes Properties on U.S. Highway 17 North in June. Home buyers will receive a complimentary appointment with the designer.
Reach Jim Parker at 843-937-5542 or firstname.lastname@example.org.