CONWAY — Hector the bull terrier has a new life as a college "spokesdog."
The Sun News of Myrtle Beach reports the dog has appeared in broadcast ads and on billboards during the past month promoting programs at Horry-Georgetown Technical College.
Apparently plain old Hector didn't seem snappy enough to college officials so they gave him the stage name of Gizmo, which seems more in keeping with what the college offers.
The school hopes the dog will be a furry hook to encourage folks to call and learn more about the college.
Gizmo is also credited with writing his own blog.