A randomly-chosen eater who participates in Limehouse Produce's annual Heirloom Tomato Trek will receive two tickets to a "special VIP invite-only pig roast." By contrast, the event's winning chef gets more tomatoes.

The event, which runs from June 16-July 12, is designed to celebrate tomato diversity; Eighteen restaurants have signed on to serve dishes or drinks showcasing varieties including Mr. Stripy, Pink Brandywine and Mortgage Lifter. Patrons are being asked to document the creations and post their pictures to Facebook or Instagram, using the hashtag #tomatotrek.

Additionally, patrons can vote online for their favorite tomato concoctions. The item's creator will receive 100 pounds of tomatoes and a trophy.

Restaurants slated to join the Trek include O-Ku, FIG, Caviar & Bananas and Poogan's Porch. To learn more, visit limehouseproduce.com.