U.S. Sen. Lindsey Graham, who has run mainly issues-oriented and seniority leadership ads in his GOP primary re-election bid, switched gears today with new television and radio ads featuring his younger sister, Darline.
The pair grew up in the Upstate town of Central where their family owned a restaurant and pool hall. When Graham was in college at the University of South Carolina, both of their parents died within 15 months of each other. Darline was 13 years old at the time.
"I have always looked up to Lindsey," said Darline Graham Nordone, now married with two children in Lexington. "He's just always been there for me as long as I can remember. My parents, since they had to work a lot, Lindsey was kind of the one there that took care of me. If I fell down and scraped my knee, Lindsey was the one I ran to."
Charleston lawyer Bart Daniel, a law school classmate of Lindsey Graham's and a former U.S. Attorney, recalled their time in law school.
"While all the other guys were out having a good time, Lindsey was taking care of his little sister," said Daniel.
The six-figure, statewide advertising campaign on television, radio, and digital media outlets features two 60-second radio ads, as well as 30 and 60 second television ads.
30-second TV ad: https://www.youtube.com/watch?v=bHyu3fr8L4E
60-second TV ad: https://www.youtube.com/watch?v=8PQ6p44e50k
Radio ad 1: https://www.youtube.com/watch?v=LUM2O855IQE
Radio ad 2: https://www.youtube.com/watch?v=8PQ6p44e50k