Ruby Tuesday closed its James Island restaurant at 771 Daniel Ellis Drive on Sunday, days after the restaurant chain announced it would shut down 30 of its least profitable locations across the country.
It’s unclear whether the Ruby Tuesday on James Island was among the under-performing restaurants. The quarterly report Ruby Tuesday Inc. released last week did not specify which of its 779 locations would be shuttered, and company officials did not immediately return requests for comment Monday.
The Maryville, Tenn.-based company decided to ditch its weakest restaurants after sales took a nosedive at the end of last year.
In its latest earnings statement, Ruby Tuesday reported a net loss of $34.7 million from October to December, about $30 million more than the company lost during the same span in 2012.
The company cited “the challenging casual dining environment” as a core reason for its recent hardships. In addition to the closures, Ruby Tuesday aims to increase profits with re-branding campaigns.
“A critical piece of our brand transformation is lowering our overall cost structure and we will continue to aggressively work toward implementing cost savings in areas that do not negatively impact the guest experience,” President and CEO JJ Buettgen said in the company report.
Ruby Tuesday locations in West Ashley, North Charleston and Summerville will remain open.
Reach Abigail Darlington at 937-5906 and follow her on Twitter @A_Big_Gail
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