When Pantone speaks about color, people listen. The Pantone Color Institute has long been regarded as the leader in determining which color is ascending. Its choice for 2014, called Radiant Orchid, is a fusion of fuchsia, purple and pink.

The institute chooses a color trending upward in creative fields, such as home interiors and fashion, each year.

"Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today's society," says Leatrice Eiseman, Pantone's executive director. "It is a captivating purple, one that draws you in with its beguiling charm."

Finding favor locally

The color, which follows previous annual picks such as emerald and tangerine tango, already has local fans, including Susan Hancock of Mount Pleasant, she says.

"I love it," she says of the color, which will be sold in Lowe's paint departments. "It's a happy color."

The ceiling of her daughter Jordan's bedroom, where the walls are teal green, was painted in a similar color before Pantone's announcement. She chose the same color for the sitting area of her sewing room, where the walls are a bluish-gray.

"I have so much fun when I go in there," Hancock says. "I've used it in pillows and artwork. My mother was a painter. I grew up with a lot of color."

It's glam, it's bloom

"I think it would be really stunning in a dining room," says Laurie Cooper, owner of Charleston Revisions, which specializes in made-to-order redesigns. "Put it in your dining room with all of your glitter. I would put it in the back of my cabinet with all of my stemware and my plates. Or, it's in your linens on your table. Or, in your fabric to cover your dining room chairs.

"You can layer it with pinks and purples," Cooper says. "You can go more muted in that same family. It's for somebody who likes a bit of glam in their life and for someone who likes a bit of bloom. It's sassy. It can be played up and down. It can go from very rich with metallics to juvenile for a child's room."

Colors in the purple family, however, have not been popular locally, Cooper says.

"We are so coastal. Our colors tend to stay in the coastal family. They are the aquas, the turquoises and the cool coastal peachy. But, if you love it, embrace it. Make a whole dining room Radiant Orchid."

Sophisticated color

"I love it. I love those obscure colors," says Trudy Mercy Brown, interior designer.

"I think it will be one of those colors people will use more as an accent color. People who are pretty brave might cover a big piece, like a sofa, in that color. It's a real sophisticated color.

"I think it could be used anywhere," she says. "I would do an accent wall in it, but a lot of people are afraid of color."

In the fall, the color could be paired with browns, taupes and warm grays, Brown says.

"The economy is starting to come back and bringing a punch of color with it. People are not feeling the need to be as safe and it's refreshing to see something different."

Radiant Orchid, she says, would be beautiful with bronze.

Reach Wevonneda Minis at 937-5705.