Apple sells 3 million iPad Minis, new iPads in debut weekend
LOS ANGELES — Apple Inc. kicked off sales of its new iPad mini and fourth-generation iPad tablets by moving 3 million units, combined, in the first weekend.
The company did not break out separate sales numbers for the two products.
Counting them together, the Cupertino, Calif.-based company said it sold twice as many iPads as it did when it launched the third-generation iPad in March, its previous first-weekend record for tablets.
“Customers around the world love the new iPad mini and fourth-generation iPad,” said Apple CEO Tim Cook in a statement. “We set a new launch weekend record and practically sold out of iPad minis. We’re working hard to build more quickly to meet the incredible demand.”
The iPad Mini features a smaller display than previous iPad models and lower price tags, starting at $329.
The fourth-generation full-sized iPad has an improved processor over its predecessors. It starts at $499.